Director of Marketing
What is Director of Marketing?
Director of Marketing is a professional role at Lifelancer based in United States. This role offers competitive compensation and the opportunity to work in the technology sector with modern tools and methodologies.
Employment Type: Type: Full Time / Salary: 125000 - 225000 USD
Duration: 1794268086
Work Arrangement: Remote work available with flexible scheduling
Industry: Information Technology & Professional Services
Complete Job Description
Job Title: Director of Marketing
Job Location: New York City, NY, US
Job Location Type: Remote
Job Contract Type: Full-time
Job Seniority Level:
The Role
What You'll Do
- Build and lead a global organization that delivers against marketing goals, with clearly defined roles, succession plans, and employee success strategies
- Develop and drive global marketing strategy and go-to-market execution for Veeva Safety, aligning marketing initiatives with business objectives and market opportunities
- Partner with product management and market strategy to develop differentiated positioning, messaging, and value propositions that resonate with safety operations, pharmacovigilance, and safety science leaders
- Lead global product launches and release marketing, translating product innovation into integrated campaigns that drive awareness, customer adoption, and growth
- Develop annual integrated marketing plans in partnership with regional field marketing teams, ensuring consistent global messaging while enabling regional execution
- Create thought leadership, customer advocacy, and sales enablement programs that strengthen Veeva’s leadership in pharmacovigilance
- Develop compelling marketing content—including customer stories, presentations, website content, videos, webinars, and sales tools—that supports every stage of the customer journey
- Partner with sales to improve customer engagement through effective messaging, competitive positioning, and sales enablement materials
- Collaborate across product, strategy, sales, services, and corporate marketing to ensure coordinated execution of global marketing initiatives
- Represent the voice of the customer by bringing market insights, competitive intelligence, and customer feedback into product and marketing strategies
- Measure marketing performance, evaluate business impact, and continuously optimize programs to improve awareness, pipeline, and customer adoption
Requirements
- Progressive Experience: 10+ years of progressive experience leading marketing—including product marketing, go-to-market, integrated marketing, demand generation, field marketing—for complex B2B enterprise software or cloud solutions. Experience building global marketing programs and high-performing teams
- Marketing Leadership: Proven success developing global marketing strategies and executing integrated go-to-market plans that drive market awareness, customer acquisition, adoption, retention, and business growth
- Product & Go-to-Market Strategy: Experience developing product positioning, messaging, value propositions, and go-to-market strategies that differentiate products and successfully bring new innovations to market
- Integrated Marketing: Experience leading integrated marketing programs across product launches, demand generation, customer marketing, sales enablement, thought leadership, digital marketing, events, webinars, and customer advocacy
- Cross-functional Leadership: Proven ability to build trusted relationships and influence across product management, market strategy, sales, services, customer success, corporate marketing, and executive leadership to align priorities and deliver business outcomes
- Global Marketing Leadership: Experience leading global marketing initiatives in partnership with regional teams, balancing a consistent global strategy with regional execution to maximize business impact
- Customer & Market Focus: Strong understanding of customer needs, market dynamics, and competitive landscapes, with the ability to incorporate customer insights into marketing strategy, messaging, and go-to-market execution
- Analytical & Results-oriented: Experience defining success metrics, measuring marketing performance, evaluating business impact, and optimizing programs based on data and customer insights
- Communication & Executive Presence: Exceptional written, verbal, presentation, and storytelling skills, with the ability to communicate effectively with customers, executives, analysts, and internal stakeholders
Nice to Have
- Experience marketing high-value solutions to the life sciences industry
- Experience with Marketo
Interviewing with Veeva
- Follow the application process and submit your resume.
- If moving to the interview stage, our process is as follows:
- A conversation with the hiring manager
- A personality assessment
- A practical case exercise
- A final conversation with our group's Senior Leader
- Once all interviews are complete, the manager will be in touch with a final decision.
Perks & Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
Compensation
- Base pay: $125,000 - $225,000
- The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. Please note that actual salaries may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.
This job is curated by Lifelancer.
Lifelancer is a talent-hiring platform in Life Sciences, Pharma and IT. The platform connects talent with opportunities in pharma, biotech, health sciences, healthtech and IT domains.
Please apply via Lifelancer platform to get connected to the application page and to find similar roles.
Originally posted on Himalayas
What skills are required for this director of marketing?
The essential skills and qualifications for this position include:
Additional preferred qualifications may include problem-solving abilities, strong communication skills, and experience working in collaborative team environments.
What type of employment is this director of marketing?
This is a Type: Full Time / Salary: 125000 - 225000 USD position offering:
- Competitive compensation in EUR currency
- Remote work flexibility
- Professional development opportunities
- Modern technology stack and tools
- 1794268086 engagement period
How can I apply for this director of marketing?
To apply for this position, you have the following options:
Apply Online
Submit your application directly through the original job posting for the fastest response.
Contact Person
Lifelancer (lifelancer)
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