Creative Strategist - Freelancer NAM 2026

# Creative Strategist - Freelancer NAM 2026 ## About Dolead We are a global leader in Lead generation and we power the growth of 200 clients across 15 countries in Europe & North America. Dolead runs paid marketing campaigns faster, integrates customer data with confidence and generates sales-ready leads at a fixed cost per lead. We're looking to add to our team to support our growth in the North American market - you would focus on creating strategic creative briefs for ads for social and search campaigns. **Full remote from South or Central America - Freelance** ## Your Responsibilities - Act as the bridge between business and creative teams, staying close to campaign performance, client objectives, and creative strategy through regular collaboration. - Take an active role in brainstorming and ideation sessions, bringing forward creative concepts, visual directions, and testing ideas inspired by performance insights, cultural trends, and brand positioning. - Create clear and actionable creative briefs aligned with client goals, brand identity, and performance objectives. - Work closely with designers and creative teams to ensure assets meet brand guidelines, platform specifications, and performance expectations. - Stay close to campaign performance and creative results, using learnings from previous campaigns to continuously improve future briefs, messaging, and creative direction. - Keep up with cultural trends, competitor activity, new creative formats, and emerging platforms. - Conduct regular competitor and market research to identify new creative opportunities and inspiration. ## Your Profile - 2+ years of experience in an advertising agency, performance marketing environment, or marketing-related company. - Experience creating, reviewing, or contributing to content for platforms such as Meta, YouTube, and TikTok. - Able to combine creative thinking with an analytical mindset, using performance data and insights to inform creative decisions. - Strong attention to detail, communication skills, and ability to turn ideas into clear, actionable briefs. - Comfortable managing multiple projects and priorities in a fast-paced and evolving environment. - Experience with project or task management tools such as Notion, ClickUp, Asana, or Monday.com. - Comfortable collaborating remotely with an international team. - Fluent in English. - Based in Central or South America and available full-time on a freelance basis. ## Nice to Have - A background in graphic design or a particularly strong eye for branding, typography, composition, and visual layouts. - Experience using AI tools as part of the creative process. - Bachelor's degree in Marketing, Communications, Advertising, Design, or a related field. --- Please provide your application (resume / LinkedIn profile / cover letter in English). You are a data and performance-driven professional and you're looking to work with a passionate team? Let's discuss!

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